myths

7 Myths that Undermine Content Marketing Success

7 Myths that Undermine Content Marketing Success

PR Daily discusses some common myths that prevent us from using content marketing in an efficient way. Here’s the short list of MYTHS: Content marketing can replace PR. When it comes to content, more is better. Snappy social media updates can replace hard-to-create content. Quality is secondary, because SEO is everything. We don’t have time(…)

7 Myths of E-mail Marketing

7 Myths of E-mail Marketing

E-mail marketing has been around forever. That also means that there are a lot of myths on what works and what’s not. I confess, I have believed in quite a few myself. Alchemy Worx is killing 7 of the most common myths in this infographic. If you send four emails in a month instead of(…)