IR

Creative use of IR and social media

Creative use of IR and social media

I got inspired by this article that describes some new ways social media has been used for IR communication. Maybe it’s time to arrange a twitter Q&A after next earnings release? Or stream your earnings webcast directly to the viewer’s smart phone? Get inspired by reading the full article >>

Is the very nature of IR outdated?

Is the very nature of IR outdated?

A new white paper published by Falls Communications suggests the very nature of IR could be outdated. The communication landscape has changed and so has the stock market. In this interview by IR Magazine, Rob Berick is pointing out that IR departments have a good focus on compliance but is forgetting about the other two(…)

Are You Talking About What You Want to Say or What Your Investors Want to Know?

Are You Talking About What You Want to Say or What Your Investors Want to Know?

IR professionals are formulating messages all the time, whether it’s in an investor presentation or an annual report. It’s tempting to base those messages on what the company wants to say, not what investors want to hear. It might be a successful tactic short term but it will for sure not win your investors’ attention in(…)