7 Myths of E-mail Marketing

7MythsOnEmailMarketing-largeE-mail marketing has been around forever. That also means that there are a lot of myths on what works and what’s not. I confess, I have believed in quite a few myself.

Alchemy Worx is killing 7 of the most common myths in this infographic.

  • If you send four emails in a month instead of one, the number of consumers who will open at least one email doubles. This I always believed but I’ve never been able to proof it!
  • 85% of the opens happens within two days after the e-mail is received. So, all advice on the perfect day and time might not matter that much?!

See the full infographic and article >>

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